Show Me Shorts Film Festival Trust

Programme

pHd3 were approached to sponsor the Show Me Shorts film festival, and to develop both brand and programme.

As most short films are created on tiny budgets, we thought this to be an appropriate design approach. We used masking tape to create the logotype and every thing from blutack to old socks to generate other text. This low budget approach fitted well with the inventive and quirky nature of the festival and helped create a unique brand clearly differentiated from other New Zealand film festivals.