The Collective Dairy

Packaging

Designed to speak directly to what consumers need and want; good, honest, healthy brand values are critical in a market of over-processed, untrustworthy brands. Authenticity is king.

These products really are the 'finest natural dairy products in the land'. We just had to find a way of sharing that on the store shelf. The hand drawn 'cows head' logotype and typography stirred in with some cheerful colours and a delicious unctuous cream have grabbed the attention of consumers young and old. It is the consumer's brand, after all. We just packaged it up for them.

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